61st annual Crusade tops $5.6 million!


61st annual WHAS Crusade for Children tops $5.6 million

 

For immediate release:  June 8, 2014

(Louisville, KY)  On the weekend when California Chrome was the favorite to win horse racing’s first Triple Crown in 36 years, the people of Kentucky and Indiana put their money on a sure bet, the 61st annual WHAS Crusade for Children.  The final tote board tallied $5,637,680 as America’s most successful local telethon came to a close.

 

The 30-hour Internet/radio/telethon kicked off with a stirring variety show headlined by country singer J D Shelburne and hosted by WHAS11’s Melissa Swan and 84WHAS radio’s Terry Meiners Saturday June 7.  It all ended with Crusade volunteers crowding into WHAS-TV’s historic studio H singing the traditional "God Bless America" just before 7:00pm (EDT) Sunday June 8, 2014.

 

"We're thrilled that the wonderful people of Kentuckiana stepped up once again to help children with special needs in our community by contributing so generously to the 61st annual WHAS Crusade for children!  It's an annual miracle," said WHAS Crusade for Children President & CEO Dawn Lee.

 

100 percent of $160 million = $160 million

In its first 61 years, the Crusade has raised $160 million for children with special needs.  100 percent of all donations raised Crusade weekend are returned in the form of grants to agencies, schools and hospitals that make life better for children with special needs.

 

It takes a cast of thousands to stage the annual miracle.  From individual donors dropping pocket change into boots at firefighter road blocks to children with lemonade stands to corporations offering payroll deduction, it all comes together each year on the first weekend in June.

 

The leaders

Nearly 60 percent of donations are collected by about 200 fire departments in Kentucky and Indiana.

Like last year, the fire department leading the way was Pleasure Ridge Park (PRP) Fire District with $286,435.  PRP was the one that started fire department involvement with the Crusade in1956 when Chief Ernie Bohler brought $400 on the Memorial Auditorium stage in Louisville and challenged all fire departments to get involved.

 

Also repeating from last year, the Archdiocese of Louisville led all non-fire organizations with a total of $297,000 in contributions.  That’s a Crusade record for the Archdiocese.

 

Top Five Kentucky Fire Departments

Pleasure Ridge Park Fire District $286,435

Fern Creek Fire Department $142,725

McMahan Fire Protection District $120,677

Highview Fire District $107,329

Zoneton Fire Protection District $78,917

 

Top Five Indiana Fire Departments

Lafayette Township Fire Department  $93,052

Charlestown Fire Department $52,481

Clarksville Fire Department $41,163

Jeffersonville Fire Department $38,255

Sellersburg Fire Department $35,000

 

Top Five Organizations

Archdiocese of Louisville $297,000

Kosair Charities $250,000

LG&E KU PPL Companies $191,072

Louisville Triple Crown of Running $142,639

Norton Healthcare $138,722

 

So many to thank

The annual Crusade Internet/radio/telethon kicked off at 1:00pm (EDT) on Saturday, June 7 and aired in its entirety on WHAS Radio (AM 840), WHAS-TV (Channel 11.1) and worldwide on WHAS11.com.

 

In addition, ION21 WBNA-TV in Louisville aired live broadcasts 12:30pm to 6:30pm Sunday, June 8 from the Kentucky cities of Elizabethtown, Shelbyville and Bardstown. WBKO-TV in Bowling Green aired remote telecasts from Campbellsville and Rough River State Resort Park on both Saturday and Sunday.

 

As the Crusade for Children's flagship television station for 61 years, WHAS11 carried the entire broadcast.  Portions also aired on a Kentucky statewide network.

 

Television Network

WHAS-TV, Louisville (flagship station)

WBNA-TV, Louisville

WBKO-TV, Bowling Green

 

The Crusade for Children's flagship radio station for 61 years, 84WHAS carried the broadcast continuously.  In addition, the Commonwealth Broadcasting radio stations listed below aired the Crusade variety show Saturday, June 7 from 8:00 to 10:00pm (EDT):

 

Radio Network

WHAS, Louisville (flagship station)

WTCO, Campbellsville

WLBN, Lebanon

WBRT, Bardstown

WIEL, Elizabethtown

WHHT, Bowling Green

WTTL, Madisonville

WPKY, Princeton

 

WHAS11.com provided LIVE video streaming of the entire broadcast visible anywhere in the world.  WHASCrusade.org posted up-to-date information throughout the weekend. 

 

Internet Network

WHAS11.com

WHASCrusade.org

 

To honor a pledge

Tax-deductible contributions can still be sent anytime:

 

WHAS Crusade for Children

520 W. Chestnut St.

Louisville, KY  40202

 

Donations can also be made securely online on www.WHASCrusade.org.

 

To view a complete list of all groups that made donations to the 61st annual Crusade, go to www.WHASCrusade.org.

 

About the WHAS Crusade for Children

The WHAS Crusade for Children, established by WHAS-TV in 1954, raises money for schools, agencies and hospitals that make life better for children with special needs.  In its first 61 years, the Crusade has raised $160 million.  Thanks to generous contributions of goods and services, the Crusade returns 100% of all donations to organizations in all 120 Kentucky counties and more than 50 southern Indiana counties.  Fire departments raise nearly 60 percent of the money each year by staging road blocks and other events.

 

Millions of children have been helped by the Crusade since 1954.  The WHAS Crusade for Children, Inc. is a 501(c)(3) public charity.  Gifts are tax-deductible as permitted by law.